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Plans don't
change people.
Communication does.

Stabilize engagement and reduce turnover during change.

Start with Communication

Leading change is hard. Where to start is easy.​ Organizations change when individuals choose to change. Those choices are the product of communication. 

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88% of organizational change efforts produce no lasting results. The most common reason, by far: communication breaks down.

Working Together

Disengagement and turnover aren't the price of change. They're the price of communication left to chance. Most leaders were never taught anything different.

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Training builds capability. Systems sustain results.

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Communication Capability

For leaders and managers

Learn evidence-driven communication skills, tested in real-world conversations. Build the capability to reach people when the stakes and skepticism are high.​

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Build your capability →

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The Sustainable Change System

For mission-driven organizations

Build the communication infrastructure that sustains engagement and reduces turnover during change. Alignment, visibility, and capability tested at scale.​​

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Learn about the system →

Proof

​Evidence-driven methods: Motivational Interviewing methods are supported by more than 2,300 randomized clinical trials and 200 meta-analyses.

 

Measurable results: Applied at scale across 400+ leaders in 100+ organizations. 97% applied learning. 40% increased capability to lead change.

How the System Works

Skills are only sustained when an organization has the infrastructure to support them. The Sustainable Change System translates learning into lasting results.

1

Sustainable Change Sprint

Establish your baseline. Pinpoint communication needs. Map out quarterly improvement.​

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Learn more → 

2

Quarterly Change Packages

Build capability systematically. Track progress quarter on quarter and see behavior change over time.​

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Learn more → 

3

System Installation Program

Transfer ownership to your team. Train internal champions. Sustain results independently.​

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Learn more → 

Speaking & Podcasts

I speak in-person and virtually on topics that challenge conventional thinking about change.​

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View speaking topics →

Listen to podcasts →

What Clients Notice

Dr. M. Salman Ashraf

Nebraska Department of Health and Human Services

"Jeff is an outstanding educator and coach. He has been amazing in tailoring his presentations to the needs of the audience. I have always heard glowingly positive feedback from those who he has coached during the last 3 years of working with us."

Start with Clarity

Change starts with communication. You should start with clarity.

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